• Join The Movement To Make The World A Better Place

    Through The Power Of Equine Assisted Services

    You're Invited - Short Video

  • Thinking about pursuing your dream of full-time Equine Practitioner?

    Being In Business For Yourself Takes Courage, Especially A Non-Traditional Business. Equine Assisted / Facilitated work is powerful and the world needs you and the horses.

    Companies are spending a lot of money on engaging effective and innovative programs for personal and professional development. You already have that in your stable!

    We are on a mission here to empower Equine Assisted Professionals to take the reins in their businesses and connect with the clients they really want so they experience the freedom and fulfillment that can be had with a full practice.

  • Our Vision: To create a world where equine-assisted services are widely recognized, deeply respected, and the most sought-after approach to personal and professional development.

    The Mission: To empower equine-assisted practitioners with community, clarity, and practical business tools to build strong, heart-centered businesses that scale to six figures and beyond.

    We come from many backgrounds. We have different expertise in varying methods with horses. We practice in every corner of the globe, near communities big and small. Our individual goals may vary, yet our core values align and we share one common objective: to make the world a better place through our heart-centered equine assisted work.

     

    The equine business model is not for the faint of heart. It has many moving pieces that must be cared for and managed - the horses, the volunteers, the staff, the facilities, the marketing, the money to operate - all of that must be tended to in order to fully serve others.

     

    We are on a mission to help support YOU - the unsung heroes doing equine assisted work - and the growth of your business. Our goal is to create a community where we can share, encourage, learn, and grow so that we can bring greater hope and healing to the world with horses.

     

    We support the growth of your current practice using the certifications you already have in place.

     

    HorseBusinessWhisperer.com

    Business Development for Equine Assisted Professionals.

  • Featured Upcoming Classes & Events

    We are here to support you in building a soleful & sustainable business.

    Learn more and join us here!

  • THE HORSE BUSINESS WHISPERER BLOG

    Timely posts written by our team.

    The Gold In Your Barn
    March 17, 2026
    The Pricing Puzzle
    March 4, 2026
    Valentine's Day
    February 14, 2026
    More Posts

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  • Join The Movement To Expand Your Work

    Join the VIP list to get notification of free events, tools and resources to grow and expand your equine assisted business.

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  • HORSE BUSINESS WHISPERER.com FAQ

    Short Answers To Some Commonly Asked Questions.

    Who can join HBW.com?

    Anyone in the Equine Assisted line of work - regardless of existing professional affiliations - you are welcome here. We are inclusive because we believe there is strength in numbers and power in generous collaboration. If you are interested in joining this movement...You Are Welcome Here!

    Does HBW.com accept members outside the U.S.?

    Absolutely! We are global in our reach. There are no boundaries on the great work our horses (and other therapy animals) do with people. We are here to support anyone who wants our insight, training and encouragement on their journey.

    What can I expect?

    HBW.com is a community offering education, support, inspiration, coaching, and fresh ideas for Equine Facilitated / Assisted Coaching and Learning Practitioners, with special focus in the area of business growth and development.

    What does it cost to join HBW.com?

    Not a penny! Basic membership is absolutely free, as are many of the resources we offer. Occasionally, we will offer our members classes or special events for a nominal fee. None of those are mandatory. Choose the resources that best fit your objectives.

  • CONTACT

    Have Questions or want a free consult about your equine assisted business? Let us know!

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    Sign up below and receive this FREE downloadable pdf:

    Checklist for Success -

    A Guide For Planning A Profitable Public Demonstration

    Connect with your community...be their resource

  • New Fabulous Free Feature:

    Ask Questions. Get Answers. Change The World.

    HBW Coach's Corner LIVE Q&A Calls

    Next Call: Monday, December 3rd~ Noon Central

  • Learn. Share. Grow.

    Support for your journey. That's what you'll find here.

    Now Enrolling:

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    Networking & Public Demos Made Simple Tele-Class Series

    4 Part Tele-class Begins November 15th Cost: $35 (includes all 4 sessions!)

    This 4 part live class picks up where the webinar left off. It explores in-depth the process of planning a productive public demo you 'll be proud of. Lora Newman will dive deep to help you plan your event from A to Z. Session 1 is dedicated entirely to Networking, so you won't want to miss this series.

     

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